natural skin care laboratory 

Our R&D director, Limin graduated from the one of the top universities in ASIA, the National University of Singapore specializing in both Biomedical Science, Molecular and Cell Biology in 2004. 

More than a decade back, she saw an obvious gap in the asian skincare market.  Most skincare ranges were suited for temperate countries and Caucasian skin.
There were simply very few natural skincare ranges suited for Asian skin in hot humid climates.
This meant that these off-the-shelf skincare products would not be dedicated to maximum efficacy in tropical countries with increased sun exposure and humidity.

She then began her incisive R&D efforts into the natural skincare specialized for Asian skin types.
After numerous years of developmental and dermalogical trials, she finally developed a range of potent natural skincare products in 2008. 

Her range of skincare products are most probably the pioneer in natural skincare that are vegan, gluten-free, paraben free, silicon free and talc free in South East Asia.
Her skincare ranges and expertise till date are still actively engaged by Asian elites.

With more than 10 years of proven skincare formulations under her belt, she was asked to join
Singapore Skincare Foundation as a director to spearhead its development of affordable yet potent skincare ranges suited for the ASEAN middle class masses.

 ms.Artisan Tree

ms.Artisan was then created in late 2015.



 Our Core Values – NIHAAO


The human body can only tolerate a certain amount of chemical exposure in its lifespan before its’ ill effects surfaces.  We are dedicated to using quality raw ingredients that are 100% natural and free from synthetic chemicals.  If it’s from Mother Nature, we guess it would be good enough for us.



We believe in Karma; what goes around comes around.  We don’t believe in unethical shortcuts in our formulations and manufacturing process.  Come give us a try or talk with our supporters, you’ll discover that we mean what we say.



We believe that kindness makes the world a better place.  We don’t do animal testing.

 We trust that every little bit of compassion helps.


Authentic & Affordable

We strive to create authentic relationship with our supporters, suppliers and team.  We genuinely want to make the lives of our stakeholders better.  We have dedicated our life resources to genuinely improving skin conditions, developing affordable yet effective products for everyone, and providing an ethical livelihood for the local workforce.

We don't do fancy bottles, packagings and costly marketing campaigns.  The cost savings allows us to use higher quality ingredients in our natural skincare products.

We believe that authetic positive reviews from our customers matters more.  



The human skin has evolved over thousands of years and its adaptability is amazing.  Many may not know that our skin will adapt to the skincare we use and its potency effects may decrease over time. 

We do not use OEM formulations; we have the expertise to formulate our unique and potent skincare solutions to ensure maximum efficacy.

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